Selfwork is an AI-powered freelance platform that helps businesses find the right talent without the friction of traditional marketplaces. I refreshed the brand identity, introducing a more rebellious and energetic visual language built around the idea of tear-off posters and layered pieces of paper. The new identity combines overlapping elements, rough edges, and a sharper logo to give Selfwork a more distinctive, punk-inspired character while keeping the brand approachable and digital-first.